It’s bee-autiful! Fresh Energy teams up with ULTA and IT Cosmetics to help save the bees

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You’ve likely tried the beer, the cider, and the solar farm honey. Next up: beauty! Taking your clean energy lifestyle full circle, Fresh Energy’s Center for Pollinators in Energy is excited to share a new collaboration with IT Cosmetics and ULTA Beauty drawing attention to the trend of solar farms that include acres of pollinator-friendly habitat.  

Now in 1,300 ULTA stores across the nation, makeup bags and brush sets with a unique honey bee theme are for sale highlighting Fresh Energy’s work encouraging the creation and wide-scale adoption of flowering meadows on solar farms. 

Bees, monarchs, and other critical pollinators are disappearing across the country, and scientists agree that loss of habitat is a primary cause. We are thrilled to see more corporations helping accelerate the trend of pollinator-friendly solar and are grateful for IT Cosmetics’ support of our mission!

Swing by an ULTA store through the month of August to purchase your own special and limited-edition beauty set—while they last.