Vision 2030: Fresh Energy’s Strategic Framework

In 2025, Fresh Energy will launch, “Vision 2030: Fresh Energy’s Strategic Framework,” which sets the strategic direction for our organization for the next five years.

To build our Strategic Framework, nearly 50 expert staff and board members provided extensive input and careful analysis. While Fresh Energy’s Vision and Mission remain the same, the formula we use to accomplish change will both encompass the existing sectors of our work while also expanding into other high-impact sectors. Read more about the process and thinking behind “Vision 2030.”

We must ensure that Fresh Energy’s expertise and capacity are directed at the highest impact solutions. Fresh Energy’s 2025-2030 Strategic Framework does just that by charting the path to swiftly, equitably decarbonize five critical sectors of our economy using three proven strategies outlined below.

Vision

A just, prosperous, and resilient future powered by a shared commitment to a carbon-neutral economy.

Mission

Shape and drive bold policy solutions to achieve equitable carbon-neutral economies.

Fresh Energy’s 2025-2030 Strategic Framework charts the path to swiftly, equitably decarbonize five key sectors of our economy using three proven strategies:

Sectors 

Electricity: Build out a resilient energy system capable of powering our economy with clean electricity, with infrastructure and customer programs aligned to create a grid that is affordable, flexible, and reliable.

Buildings: Achieve high performing healthy housing, commercial buildings, campuses, and neighborhoods that can be affordably heated and cooled with renewable electricity instead of fossil fuel.

Transportation: Decarbonize the movement of people and goods, prioritizing affordable, accessible zero-emissions technologies and infrastructure with precise deployment of low-carbon fuels.

Agriculture: Evaluate and advance sustainable technologies, fuels, and cropping systems to reduce carbon emissions from agricultural processes and products through co-created local opportunities.

Heavy Industry: Create and leverage opportunities to decarbonize the production of goods and materials in a way that grows jobs and economic benefits for Minnesotans.

Strategies

Policy Solutions: Drive government action through policy design, research, and advocacy.

Implementation: Advance regulatory decisions, agency actions, market transformation, and scalable proof-of-concept initiatives.

Communications: Inspire, equip, and engage the public with solutions-based stories and opportunities.

Want to learn more? Check out this short video that dives deeper into Fresh Energy’s vision for each Sector of work.