Today’s a special day at Fresh Energy. In fact, it’s so special that it even gets its own name: Earth Tuesday. So what is it? It’s a 24-hour fundraising event that enables you to double, or even triple, your gift to Fresh Energy on April 24.
Earth Tuesday started bright and early at 12:00AM this morning—yes, we’re already tired—and it’ll go until 11:59PM tonight. (Somebody make some more coffee!) When the day is through, we’re hoping we helped at least 150 donors make the most of their donation dollars.
Need more information? Here are five reasons why today is the best day of the year to donate to Fresh Energy.
- You don’t have to give a million dollars. Earth Tuesday is about gifts that anyone can give. In fact, only gifts between $10 and $50 will be matched.
- For every dollar you give, Fresh Energy could really get three. While your gift is immediately matched dollar for dollar, you can gain an extra match by sharing your donation on Facebook and Twitter. If you do that, your $10 gift is—POOF! —automatically $30! And your gift of $50 turns into $150!
- You might win a prize for yourself. Once the 24 hours are up, an impartial panel of Fresh Energy staff members will determine which four donors were the most creative and effective in spreading the word of their Earth Tuesday donation. These lucky folks will each win a $50 GiveMN gift card that they can give to the nonprofit of their choice. And hey, we wouldn’t be upset if you decided to give it to Fresh Energy!
- There’s a hashtag! We’re using #EarthTuesday all day on Twitter to help track donor involvement and spread the word of how it’s going. Follow along to see how your donation is motivating others. And you never know, we may even post a few surprises along the way.
- Make our anonymous donors happy. The Earth Tuesday triple match is only possible because of three extremely generous anonymous donors. You don’t want to disappoint them, do you? Of course you don’t.